It was as if Direct Mail advertising was hit by a bus a few years ago, when the Internet came to town. Advertisers took off, thinking they could save a boatload by simply building a website, recalling the adage “build it and they will come…”
Here you can find ideas to help promote your event, build your campaign and grow your organization. Find out the best ways to use custom imprinted postcard magnets mailers. Discover why Postcard Magnets are a powerful way to promote your message.
I was browsing some old article files recently and ran across this piece on sales letters from more than 15 years ago. My first reaction was, “Crap. I’m getting old.” My second reaction was, “Hey, this ain’t bad.” While technology changes significantly and rapidly year to year, the principles of selling change very little. Stuff […]
Copywriting Tips and Tricks in a Digital World written by Guest Post read more at Small Business Marketing Blog from Duct Tape MarketingThursday is guest post day here at Duct Tape Marketing and today’s guest is Christopher McMurphy – Enjoy! As a marketing tactic, copywriting has been around since the days when the Mad Men of advertising were knocking back h […]